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Electronics and electrical industries

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Article Abstract:

Attractive showroom displays in home appliance stores boosts the sale tremendously. The various methods for creating a home environment in shops, which can display a wide variety of products and their working demonstrations to get attention of customers is presented. It is also suggested to have skilled and knowledgeable employees in shops to explain the customer about the different products working is also important.

Author: Caplan, Erik
Publisher: North American Publishing Company
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2004
Strategy & planning, Marketing procedures, Management dynamics, Household Appliances, Household Appliance Manufacturing, Household Appliance Stores, Management, Planning, Marketing, Home appliances industry, Appliances, Company marketing practices, Company business management, Specialty stores, Home appliances, Skilled labor, Company business planning, Appliance stores, Customer relations, Skilled labour

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Ilana Diamond

Article Abstract:

Chief executive officer of Sima Products Corp., Ilana Diamond, shares her views in life and what she has learned from the company. She also gives her opinion on the trends in the consumer electronics business.

Author: Pinkerton, Janet
Publisher: North American Publishing Company
Publication Name: Dealerscope
Subject: Electronics and electrical industries
ISSN: 1534-4711
Year: 2007
United States, Interview, Diamond, Ilana, Sima Products Corp.

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Subjects list: Officials and employees
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