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Engineering and manufacturing industries

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Business innovation through strategic community creation: a case study of multimedia business field in Japan

Article Abstract:

The strategic alliance of NTT, JapanEs largest telecommunications carrier, and PictureTel of the US has fuelled the growth of the videoconferencing system market in Japan. The employee-friendly strategies adopted by the companies, which helped to ingrain the new NTT oPhoenixo brand in the Japanese market is described.

Author: Kodama, Mitsuru
Publisher: Elsevier B.V.
Publication Name: Journal of Engineering and Technology Management (JET-M)
Subject: Engineering and manufacturing industries
ISSN: 0923-4748
Year: 2004
United States, Japan, Communications, Broadcasting and Telecommunications, Telephone Communication, Alliances, partnerships, Case studies, Telecommunications services industry, Telecommunications industry, Communications industry, PictureTel Corp., Nippon Telephone and Telegraph Corp., Strategic alliances (Business), Alliances and partnerships

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Equity alliances, stages of product development, and alliance instability

Article Abstract:

The findings of a study undertaken to ascertain the suitability and stability of different governance structures such as joint ventures, minority equity alliances, and non-equity alliances in the various stages of the new product development process is described.

Author: Bierly, Paul E., Coombs, Joseph E.
Publisher: Elsevier B.V.
Publication Name: Journal of Engineering and Technology Management (JET-M)
Subject: Engineering and manufacturing industries
ISSN: 0923-4748
Year: 2004
Science & research, Management dynamics, Other Financial Vehicles, Investors, not elsewhere classified, R&D Investment Partnerships, Research, Management, Product development, Company business management, Research and development partnership, Research and development partnerships

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