A tough sell: Networks are vying for attention of young Hispanics - in English

Article Abstract:

Two English-language cable networks, the independent Si TV and NBC Telemundo's mun2, are targeting the viewership of young US Hispanics through their programs. Their challenge is to convince cable systems that their English programming that includes reality shows, comedy sketches, films and music will be attractive to the young Hispanic market, as opposed to the stereotypes of Hispanic-media being synonymous with Spanish-language media.

Television Broadcasting, Television broadcasting stations, Services information, Parent-to-subsidiary activities, Subsidiary-to-parent activities, Services, Television broadcasting industry, Subsidiaries, divisions and units, National Broadcasting Company Inc. NBC Television Network, Si TV

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Made in the shades

Article Abstract:

The increasing launch of cosmetics developed and marketed exclusively for the growing Hispanic women market is presented.

United States, Forecasts, trends, outlooks, Public affairs, Toilet preparations, Social aspects, Forecasts and trends, Market trend/market analysis, Cosmetics industry, Hispanic American women

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