Gonzales named PepsiCo vp

Article Abstract:

David Gonzales has been appointed vice president to PepsiCo's community affairs. A 10 year veteran at Frito-Lay, Gonzales last served as vice president of global supplier development. PepsiCo recently allocated $5 million for relief efforts following the September 11 terrorism attacks. The community affairs department coordinated this effort.

Canned & Bottled Soft Drinks, Soft Drink Manufacturing, Executive changes & profiles, Bottled and canned soft drinks, Social aspects, Officials and employees, Soft drinks, Appointments, resignations and dismissals, Soft drink industry, PepsiCo Inc., PEP, Community, Gonzales, David

---

Bringing the noise: upstart Ruido hits pay dirt catering to the Hispanic youth market

Article Abstract:

Ruido Group has utilized its youthful energy to land several high-profile accounts like Coca-Cola and MTV Espanol. The New York-based advertising agency has no employees over the age of 30. Ruido Group specializes in creating campaigns targeting the Hispanic youth market.

Strategy & planning, Advertising agencies, Agency Planning/Goals, Management, Ruido Group

---

Assembling a crack sales team

Article Abstract:

Recruiting, training and retaining sales staff are discussed.

Personnel administration, Employee Recruitment, Management consulting services, Employee Training, Job training and related services, Job & Vocational Services, Vocational Rehabilitation Services, Personnel Training & Consulting, Human Resources and Executive Search Consulting Services, Methods, Recruiting, Occupational training, Employee retention, Industry hiring, Sales personnel, Salespeople

Similar abstracts:

• Abstracts: Real fortunes in real estate. Myths of the Hispanic entrepreneur
• Abstracts: Making it real: the impact of slave narratives on the literary marketplace. Frederick Douglass and the work of freedom: Hegel's master-slave dialectic in the fugitive slave narrative
• Abstracts: Federal markets: Why small firms can't do their part. Agency with a small focus. Growth amid uncertainty

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.