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Ethnic, cultural, racial issues/studies

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Abstracts » Ethnic, cultural, racial issues/studies

Mexico is no go solo

Article Abstract:

Doing business with Mexican companies is not an easy matter since there are a lot of obstacles to be surmounted including differences in language, legal system, marketing channels and cultural practices. An interested businessman should either find a Mexican partner or a capable Mexico-based representative.

Author: Zate, Maria
Publisher: Hispanic Business, Inc.
Publication Name: Hispanic Business
Subject: Ethnic, cultural, racial issues/studies
ISSN: 0199-0349
Year: 1995
Methods, International trade, Mexico

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Lowrider cruises onto main street

Article Abstract:

Lowrider has recently become the US' largest automobile magazine, in terms of title numbers and advertising pages, after having been acquired by McMullen Argus. The deal, estimated to cost $20 million, would bring negligible changes in the magazine's management and marketing strategies.

Author: Zate, Maria
Publisher: Hispanic Business, Inc.
Publication Name: Hispanic Business
Subject: Ethnic, cultural, racial issues/studies
ISSN: 0199-0349
Year: 1998
Management, Mergers, acquisitions and divestments, Automobiles, Periodical publishing, Periodicals, Lowrider (Periodical), McMullen Argus

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The small business agenda

Article Abstract:

The Hispanic CEOs who participated in a CEO Roundtable sponsored by this publication favored taxation and health care reforms. They also agreed that they need to get their presence noticed by politicians to make an impact on public policies and to protect affirmative action programs.

Author: Zate, Maria
Publisher: Hispanic Business, Inc.
Publication Name: Hispanic Business
Subject: Ethnic, cultural, racial issues/studies
ISSN: 0199-0349
Year: 1995
Political activity, Cover Story, Political aspects, Panel Discussion, Hispanic American business enterprises, Hispanic Americans in business, Hispanic American businesspeople

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