Social capital is making more sense

Article Abstract:

The creation of a small business requires financial capital, human capital and social capital. Recent studies suggest that social capital may have the same importance as human capital in building business start-ups. To succeed, a new company must cultivate long-term relationships with customers and lenders.

Social aspects, Management, Small business, Customer relations

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Capital flight to the West

Article Abstract:

The US economy is greatly affected by the continuing Asian economic crisis. The automotive, consumer goods and electronics industries have reported low earnings due to decreased demand from Asia. However, investors in the Asian region will be looking at the US as a stable haven for their investments.

Analysis, Economic aspects, Column, United States economic conditions, Asia

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Dollars and sense

Article Abstract:

A number of financial services and insurance companies are focusing their marketing programs on the Hispanic American community, which is predicted to be the country's biggest minority group. Fannie Mae advertises in Spanish and has a Spanish language toll-free customer relations number.

Financial services industry, Financial services, Marketing, Insurance industry, Fannie Mae Corp.

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