JAPAN: MAYONNAISE FOR BAKING IN OVENS

Article Abstract:

Ajinomoto has introduced a mayonnaise which does not spatter and which retains its shape when used on foods baked in ovens or grilled. Named Ajinomoto KK Mayonnaise for Ovens, it comes in a 1 kg triangular forcing bag; the corner can be cut off in order to spread the mayonnaise quickly and conveniently. No price is given.

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JAPAN: AJINOMOTO'S LOWER-CALORIE DRESSING

Article Abstract:

Ajinomoto has introduced a mayonnaise-type dressing, named Ajinomoto Pure Selective half, which is made with vegetable oil, vinegar and eggs, but which has only half of the calories found in regular mayonnaise. It comes in a 250-gram plastic tube, and no price is given. The company has set a sales target of [yen] 1bn.

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JAPAN: A FORTIFIED CHOCOLATE-BANANA SPREAD

Article Abstract:

Designed to appeal to both children and mothers, the Kewpie Verde Choco Banana Whip spread from QP Corp has been fortified with egg shell calcium. This soft spread, comes in a 130-gram tube priced at [yen] 260. A portion of about 20 grams provides 66 mg of calcium.

Marketing procedures, Fruit and Vegetable Canning, New Products/Services, Pickles, Sauces, Salad Dressings, Targets & Markets, Jams, Jellies & Preserves, Condiments, QP Corp., Fruit spreads

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