A marketspace of one's own

Article Abstract:

The emergence of the electronic marketplace spells fundamental changes on how insurers look at their business and operations. Some innovative insurance companies use electronic commerce to interact with agents and other suppliers more effectively and to develop customized products and share fast information within the enterprise. It enables the company to reduce its costs, increase scale and cost-effectively handle workload imbalances.

Insurance Management, Economic aspects, Electronic commerce, E-commerce

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Germany's market leaders surge farther ahead

Article Abstract:

Market or segment domination and niche marketing have become the key to competing in Germany's insurance industry. The change in the industry's complexion was brought about by the European deregulation of the financial services industry. Some German insurers responded to this change by refocusing on the domestic market, expanding internationally, providing international service centers and restructuring.

Insurance, Insurance Carriers and Related Activities, INSURANCE CARRIERS, Industry Overview, Germany

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