Matchmaker, matchmaker; while online client-finding services thrive, many lawyers question their worth
Article Abstract:
Online client-finding services, mostly free and catering to sole practitioners are discussed. Critics feel that the Internet is a more effective way for sole practitioners and small-firm lawyers to find clients
Publication Name: ABA Journal
Subject: Law
ISSN: 0747-0088
Year: 2001
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Getting the word out: brochures are a simple way to tell prospective clients what a lawyer can do
Article Abstract:
Brochures are an inexpensive but effective way of making prospective clients aware of the wide variety of services provided by a small legal firm or sole practitioner. Clients often assume that these small practices only provide services in a specific area, such as divorce law, and so take business in other areas to other firms. The brochures should be given out at every opportunity and should be available in the firm's waiting area to increase exposure.
Publication Name: ABA Journal
Subject: Law
ISSN: 0747-0088
Year: 1997
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The offbeat goes on; a little marketing ingenuity will draw clients for years to come
Article Abstract:
Marketing ingenuity may be a source of new clients for sole practitioners and small-firm lawyers who enjoy greater freedom to try new things. A community will support lawyers who return the favor and creating good will through community activities advertises a law practice as well. Good will created through community work is remembered longer than a good advertisement.
Publication Name: ABA Journal
Subject: Law
ISSN: 0747-0088
Year: 1998
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