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Mass communications

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InteractiveEs next step

Article Abstract:

UK is presently the foremost user of interactive television worldwide, mainly due to the efforts of Sky TV and BBC. During the recent Olympics, BBC attracted some nine million people to push the red button, setting a new benchmark. However, with other countries entering the field of interactive media, UK needs to adopt more open standards in order to stay ahead in the race.

Author: Cooper, William
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2004
United Kingdom, Sales & consumption, Cable Networks, Cable and other pay TV services, Interactive CATV, Interactive television, Consumption data

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Inside the twin towers

Article Abstract:

British Broadcasting Corporation's '9/11: The Twin Towers' documentary, which became popular for its depiction of the terrorists attacks on the Twin Towers, is discussed.

Author: Picarda, Alice de
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2006
9/11: The Twin Towers (Television program)

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Documentaries do well, thanks to Marr and Merton

Article Abstract:

The top 25 ranking and 14% share obtained by Andrew Marr's History of Modern Britain, a documentary series of BBC2, is presented.

Author: Reevell, Phillip
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2007
Rankings, Andrew Marr's History of Modern Britain (Television program)

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Subjects list: United Kingdom, British Broadcasting Corp., Market share, Broadcasting industry, Company market share, Documentary television programs, Television documentaries
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