Power networks: Pressing the flesh is vital, but following up personal contacts can generate a parallel sales force

Article Abstract:

The result of two separate studies conducted by Dr. Brian Uzzi of Northwestern University, Chicago showed that small businesses could benefit financially through proper network management of customers. It is important for organizations adopting network management to be aware of a particular target audience and to do follow-up of customers regularly.

United States, Marketing procedures, Executive changes & profiles, Small Business, Analysis, Officials and employees, Northwestern University, Customer relations, SOHO, Uzzi, Brian

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Gut feeling brings a great discovery

Article Abstract:

Barry Marshall is internationally famous in health and medical circles. He proved that an unusual bacterium known as Helicobacter pylori causes stomach ulcers.

Australia, Care and treatment, Discovery and exploration, Helicobacter pylori, Stomach ulcer, Marshall, Barry

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