Flog on a blog: the next ad frontier: Weblogs a new way to reach consumers

Article Abstract:

Marqui Inc., a small Vancouver content management company produces Web-based text editing software for clients including the BC Ferry Authority and the David Suzuki Foundation. Marqui Inc. pays a select group of 17 bloggers $800 (US) a month to write about the company on their weblogs.

Prepackaged software, Services information, Usage, Computer software industry, Software industry, Services, Weblogs, Blogs

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Popping the cork for the glitterati

Article Abstract:

Luxury marketers in Canada use events and parties as opportunities to market their products to the rich and famous. Champagne manufacturers in Canada reach out to this exclusive set of people who buy the expensive French drink through such gala events for sponsorship.

Marketing procedures, Distilled and blended liquors, Beer, Wine & Liquor, Whsle, Beer, Wine, and Distilled Alcoholic Beverage Wholesalers, Marketing, Alcoholic beverage industry, Champagne (Wine), Company marketing practices

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