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Gates goes on offensive to dispel image as predatory monopolist

Article Abstract:

Bill Gates, the chairman of Redmond, Wash.-based Microsoft Corp., has donated $1 billion to a scholarship program. The educational fund, which will assist 20,000 students in the United States, is part of a public relations campaign designed to improve the controversial software innovator's image.

Author: Kennedy, Peter
Publisher: Bell Globemedia Interactive
Publication Name: Globe & Mail (Toronto, Canada)
Subject: News, opinion and commentary
ISSN: 0319-0714
Year: 2000
Marketing procedures, Company Planning/Goals, Gates, Bill, Public relations

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Rumours fly of Microsoft moving north

Article Abstract:

Rumors spread that Microsoft might move to Canada after a California newsletter suggests the company should relocate to avoid being split by an antitrust ruling.

Author: Kennedy, Peter, McKenna, Barrie
Publisher: Bell Globemedia Interactive
Publication Name: Globe & Mail (Toronto, Canada)
Subject: News, opinion and commentary
ISSN: 0319-0714
Year: 2000
Canada, Public affairs, Location

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Microsoft staff well-equipped for possible breakup

Article Abstract:

Microsoft employees are well prepared for life outside the company should they leave if a court mandated breakup is implemented.

Author: Kennedy, Peter
Publisher: Bell Globemedia Interactive
Publication Name: Globe & Mail (Toronto, Canada)
Subject: News, opinion and commentary
ISSN: 0319-0714
Year: 2000
Labor force information, Officials and employees

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Subjects list: United States, Computer software industry, Software industry, Software, Microsoft Corp., MSFT
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