Keeping secrets: companies feud over the ownership of ideas

Article Abstract:

Many legal disputes have arisen over whether an individual or a corporation owns intellectual property such as patents and trade secrets. Some firms require their employees to sign nondisclosure and waiver agreements. High technology firms are particularly prone to these disputes.

Intellectual property, Conflict of laws

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Brands bite back: band-name manufacturers are pulling out all the stops in the war against generic rivals

Article Abstract:

Brand-name consumer products makers are using several strategies to regain market share from private label goods, which now enjoy a 21% share of the Canadian retail market. The techniques include emphasizing service, increasing advertising spending, and lowering prices.

Marketing, Market share, Consumer goods industry, Brand name products, Brand names, Private labeling, Private label products

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