Mesaba makes push for quality

Article Abstract:

Mesaba Airlines, which flies as Northwest Airlink, is pushing to convert its mostly propeller-driven jets to regional players. The carrier is concentrating on essentials such as on-time service turnover which it has improved from 70% three years ago to the present 96%, excluding delays caused by factors outside Mesaba's control such as weather, said Mesaba president Bryan Bedford. Bedford has introduced a centralized training function since he joined the firm in August 1995. The airline's previous management had spent a lot of time and effort on setting up a large-jet operation which was spun off as AirTran in 1995 that later merged with Valujet.

Comment:

Is pushing to convert its mostly propeller-driven jets to regional jets

Strategy & planning, Local Air Service, Regional airlines, Article, Mesaba Aviation Inc.

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Airlines sweeten deals to court corporate accounts

Article Abstract:

Airlines are sweetening their million-dollar deals with corporate customers to try to reverse a sharp drop in high-fare business travelers in 2001. At the same time, airlines are withdrawing discounts from companies that fail to book the minimum amount of business they promised. The two-pronged strategy comes as many companies have slashed the amount of full-fare tickets they buy and reduced travel costs in the face of declining profits.

Market information - general, Scheduled Air Passenger Svc

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