Notebook prices dip toward $1,000

Article Abstract:

Prices of notebook computers are steadily declining toward the C$1,000 level, a development that will turn the elite business tool into a consumer product. The average wholesale price of a notebook computer has gone down from C$3,760 in 1997 to C$3,070 in 1998 and is expected to further decline to C$2,300 in 1999, said analyst Dave Armitage of Toronto, Ontario-based Evans Research Corp.

United States

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Customer placement

Article Abstract:

Advertisers are looking for new ways to capture consumers by producing short ads-cum-movies to increasingly aggressive product placement on popular shows. Several corporate giants have recently launched advergames, which offer traceable results, including the number of visits to any site and for exactly how long.

Methods, Television programs

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Ticket tiff erupts over fund ads

Article Abstract:

The opposition of Cineplex Entertainment LP to Mackenzie Financial Corp.'s advertisement about high cost of movie ticket is discussed.

Financial Services, Finance and Insurance, DEPOSITORY INSTITUTIONS, Motion Picture Theaters, Motion Picture and Video Exhibition, AMUSEMENT & RECREATION SERVICES, Canada, Financial services industry, Prices and rates, Demonstrations and protests, Entertainment industry, Movie theaters, MacKenzie Financial Corp., Movie theatres, Company pricing policy

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