The effects of message framing and ethnic targeting on mammography use among low-income women

Article Abstract:

Research concerns the effective promotion techniques that persuade low-income women to utilize mammogram services. Topics discussed include the benefits of health messages that specifically target ethnic groups, and those that are multicultural.

United States, Health aspects, Social aspects, Statistical Data Included, Marketing, Health promotion, Preventive health services, Preventive medicine, Poor women, Clinical health psychology

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Using Message framing to motivate HIV testing among low-income ethnic minority women

Article Abstract:

The effectiveness of 4 videotaped educational program designed to motivate HIV testing among low-income, ethnic minority women is compared. It was found that women who viewed HIV testing as having a certain outcome, gain-framed messages better encouraged self-reported HIV testing than loss-framed messages, among those who viewed HIV testing as having an uncertain outcome.

Science & research, Women, HIV testing, HIV tests

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Matching health messages to monitor-blunter coping styles to motivate screening mammography

Article Abstract:

A study was conducted for determining whether mammography utilization can be increased effectively in women by providing messages that match women's monitor-blunter coping styles. The results indicated that a woman's monitor-blunter coping style was successful in encouraging mammography after 6 months as compared to mismatched messages and displayed more success with blunters as compared to monitors.

Diagnosis, Breast cancer

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