Image is everyting: royalty-free and rights-protected stock options offer a world of possibilities

Article Abstract:

Graphic designers need to select their royalty-free and rights-protected images carefully because the competition is likely choosing from the same store of images. The primary consideration in choosing a photo is what it will be used for and the importance it will play in the project. Royalty-free images are often the best choice when budgets are limited, the image will be manipulated, or the image is not part of the project's central theme. The images may be used in advertisements, catalogs and other printed material, as well as web sites, broadcast video and multimedia presentations, and the 'terms and conditions' are usually simple. Rights-protected images are more expensive, but they provide clients with the assurance that they will not be used by a competitor or be overused, according to Corbis VP Peter Howe. Rights are negotiated with a sales representative, and the process can be complicated. Creative managers need to keep in mind the legal implications of both royalty-free and rights-protected images.

Forecasts and trends, Industry trend, Management issue, Licensing agreements, Imaging systems, Imaging technology, Graphic arts, Photograph collections

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Creation of liquid images

Article Abstract:

Softimage Inc. is the leading developer of animation software for the design industry, and its founder, Daniel Langlois, asserts that his design background gave him the insight to create the best programs. Creative Environment was introduced in 1987 and quickly became the best-selling program in Hollywood's animation departments. 'Jurassic Park' and 'Back to the Future' were filmed using Langlois' software. Digital Studio is Softimage's latest release, and allows designers access to a fully 3-D environment.

Prepackaged software, Software Publishers, Graphics Software Pkgs (Micro), Graphics software, Softimage Co., Langlois, Daniel

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Problem solvers

Article Abstract:

Bowstreet Inc was founded in 1998 on the concept that businesses will find themselves increasingly concerned with the services sector. Under the direction of co-founder Jack Serfass, the company is enabling businesses to establish a dynamic presence in the electronic commerce and business-to-business sectors of this emerging services market. Bowstreet's Business Web Automation Factory, which costs between $250,000 and $1,000,000 to deploy, provides a complete suite of Web authoring components.

Software, Marketing, Software development/engineering, Software engineering, Electronic commerce, E-commerce software, E-commerce, Business to business market, Company business management, Web authoring software, Bowstreet Inc., Company executive, Computer executives, Serfass, Jack, Business Web Automation Factory (Web authoring software)

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