Standout marketing

Article Abstract:

Effective marketing and advertising strategies that real estate agents can adopt are presented. These include the use of personal brochures, direct mailers and regular appearances on television. In using these methods, it is important that salespersons sell themselves not their listings.

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How to build a global reach

Article Abstract:

Advances in technology has opened opportunities for small real estate firms to penetrate the international market. Real estate professionals' success in the international market is determined by the networks they have and the specialization that they will create.

Economic aspects, International competition (Commerce), International competition (Economics), Business success

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