Bring me the poisoned chalice

Article Abstract:

Advertising agency WCRS, which is set to win the advertising account for the UK Conservative party, is unusual among advertising agencies in being interested in working for a political party. Generally, advertising agencies regard political party work as time-consuming and unprofitable. However, WCRS Chairman Robin Wight is extremely keen to gain this account, and will work very hard to convince others within the agency. Some observers believe that becoming involved with the Conservative party could prove damaging for WCRS.

Advertising, Beliefs, opinions and attitudes, Conservative Party (United Kingdom), WCRS Group PLC, Wight, Robin

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An awfully big ad venture

Article Abstract:

UK advertising agencies are facing growing challenges to their very strong international reputation for creative ability. A number of foreign advertising agencies are opening offices in London, England, and are rapidly establishing their own creative credentials. It is important that UK advertising agencies do not underestimate the abilities of foreign advertising agencies and do not merely dismiss their work.

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The ad-man cometh

Article Abstract:

Charles Inge, creative head of advertising agency Lowe Lintas, formed from the merger of Lowe Howard-Spink and Ammirati Puri Lintas, emphasizes the importance of being better, rather than different. He indicates that he is attracted to the structure and discipline of advertising.

France, Management dynamics, Inge, Charles, Lowe Lintas

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