Chocolate, batteries, drysuits: sponsors try to put a price on adventure

Article Abstract:

Yachtsman Tony Bullimore, who recently survived four days stranded in freezing waters 1,400 miles south of Australia, is now in strong demand for product endorsement deals and to sell his story. Companies producing goods which are believed to have kept him alive during his ordeal are particularly keen to exploit this marketing opportunity. Bullimore has a reputation for being an astute businessman, but has so far not signed any exclusive agreements. Indeed, he has already told much of his story for nothing.

Planning, Behavior, Endorsement advertising, Bullimore, Tony

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Divisions among Britain's Afghan communities reflect history of a homeland ravaged by war

Article Abstract:

There is considerable division among the Afghan community in the UK. Many members of the Persian-speaking Afghan groups regard the Pashtu-speakers as secretly backing the Taliban regime. Hazaras, Tajiks and Uzbeks are seen as traitors by other Persian-speakers.

Race relations, Afghans (Asian people), Afghans in foreign countries

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