Small fortune in frozen peas

Article Abstract:

The competition to find the new child to promote Birds Eye frozen peas attracted 4,000 entrants. The winner was five-year-old Ashleigh McCarthy, who receives a family holiday and a voucher for toys and will feature in television advertising. She will be the latest in a growing number of small children promoting a wide range of products. Advertisers have found that using children can be extremely effective, as they can be very appealing. Some of the children concerned can earn large sums of money, but agents are keen to avoid children who are pushed very hard by their parents.

Children as actors, Child actors

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Don't take it personally

Article Abstract:

A close analysis of a person's facial features and body proportions can reveal a great deal about their personality, according to personologist Naomi Tickle. She feels that people who ignore their basic personality traits run the risk of being negatively affected by poor communication or entering the wrong career. She was initially sceptical about personology, but now believes that it can be extremely accurate. She emphasizes that personology is based on extensive research, and does not involve guesswork.

Interview, Personality, Personality (Psychology), Tickle, Naomi

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There's no business like show business

Article Abstract:

It is becoming increasingly common in the UK for companies to use drama workshops to improve their employees' communication and presentation skills. The theatre companies involved in work with businesses believe that they can offer a valuable way of teaching leadership qualities. The Lively Arts theatre company offers businesses the opportunity to stage their own production in a single afternoon, while the Trestle Theatre Company focuses on body language and role-play.

Employee Training, Methods

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