Taking it to the streets

Article Abstract:

The record industry uses market research to investigate the market before releasing established stars' new albums. Research can be quantitative or qualitative; qualitative reseach yields the most detail. It can define the physical appearance of the sleeve and the song selection. UK record company market researcher Jill Trill has undertaken a project for Polydor in 1992. Trill meets a group at a volunteer's house to discuss a potental album. Groups are either all male or female to prevent sexual inhibition and the name of the star is not disclosed beforehand to prevent preconceived ideas.

Research, Marketing research, Market research, Sound recording industry, Recording industry, Music

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There are stars. And there are artists

Article Abstract:

It has always been quite common for rock stars to be involved in some form of art, such as photography or painting. In most cases, they have displayed very little talent. However, the photographic work of singer, guitarist and songwriter David Byrne, which is currently being exhibited at The Photographers' Gallery in London, England, is actually of a high standard. These aim to document contemporary culture, and were mostly taken on tours.

Exhibitions, Photography, Byrne, David (Irish government official)

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Queues. Bossy stewards. Bad sightlines. Heat. rain. More queues. But even the players say nothing beats the Wimbledon rush

Article Abstract:

British people tend to take a very strong interest in tennis during the two weeks of the Wimbledon tournament, then forget about it again for the rest of the year. Many people feel extremely deeply about Wimbledon, being prepared to queue for many hours in order to gain entry and then sitting in often uncomfortable surroundings. However, they see this as an important part of the event, and relish the very special atmosphere.

Social aspects, Wimbledon Tennis Tournament

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