Distinguising gains from nonlosses and losses from nongains: a regulatory focus perspective on hedonic intensity

Article Abstract:

A study of whether the pleasure of a gain is greater than the pleasure of a nonloss showed the association of more pleasure with a gain and more agitation, despite the loss not occurring, with a non-loss. Implications for the models of emotional experiences and prospect theory are discussed.

Pleasure

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Success/failure feedback, expectancies, and approach/avoidance motivation: how regulatory focus moderates classic relations

Article Abstract:

A model of self-regulation is presented, focusing on the relationship between success, failure, and expectancies. Research concerns when success feedback has a greater likelihood of increasing expectancies and approach motivation, and when failure feedback has a greater likelihood of decreasing expectations and maintaining or inducing avoidance motivation.

Germany, Statistical Data Included, Research, Models, Motivation (Psychology), Social psychology, Expectation (Psychology), Expectations, Failure (Psychology), Success

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Predicting the intensity of losses vs. non-gains and non-losses vs. gains in judging fairness and value: A test of the loss aversion explanation

Article Abstract:

Three studies examined the predictions that in the context of evaluation of fairness and concessions in negotiations, losses would be perceived as more intensely negative than non-gains, and that non-less would be perceived as ore positive than gains. The predictions derive from the principal of loss aversion, due to which losses are experienced more intensely than gains of similar objective magnitude.

Analysis, Subjectivity, Aversion

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