Experience the power

Article Abstract:

Importance of the emotional experiences of customers, rather than the mundane services and supplies aspect of the foodservices is emphasized, for improving the brand image. Employees score points with customers, stakeholders, and suppliers who also have a bearing on the carrying of the brand. The advantages of brand images and how to create and sustain a brand image are explained.

Management dynamics, Management, Consumer preferences, Company business management

---

WhatEs in a name?

Article Abstract:

Significance of the brand name of a product is emphasized. Food services score points by the brand names of the products they serve. However, if the proper information about the products is not disseminated, adverse results may also occur.

---

Tour de food

Article Abstract:

A discussion on the invitation of some of the Canadian food companies to Italy and Spain as part of the new European Gourmet Project for promoting European specialty products in North America is presented.

Europe, Conferences, meetings and seminars

Similar abstracts:

• Abstracts: Slice of the pie. Food for thought. Hot dinners
• Abstracts: Working together. Christopher Edge
• Abstracts: Wales outperforms the competition. Tourism of the future. Learning via initiatives
• Abstracts: Broadening access. Staying power. Why having nothing to do could be a crime
• Abstracts: Screen dreams. Developing sports development

This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.