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Travel industry

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Promotions: business-building ideas you can use

Article Abstract:

Three specific promotion pointers are included in this discussion plus many concrete examples of how innovative promotion projects were developed by a variety of restaurateurs. Some creative devices included zany contests, food festivals, special parties for community worker groups, kids contests, holiday features and special benefits.

Publisher: Penton Media, Inc.
Publication Name: Independent Restaurants
Subject: Travel industry
ISSN: 0746-1887
Year: 1983
Methods, Marketing, Contests, Event marketing

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Cash in on off-premise catering

Article Abstract:

Five restaurateurs discuss the impact catering services have had on the profitability and capacity utilization of their operations. Independent restaurants increase their market size by developing off-premise catering. This expanded market includes service for wedding parties, executive lunches and company banquets.

Publisher: Penton Media, Inc.
Publication Name: Independent Restaurants
Subject: Travel industry
ISSN: 0746-1887
Year: 1983
Management, Services, Caterers and catering, Catering, Berchtold, Don, Lillis, Jim, Roman, Mike, Bell, Jack, Potter, Bruce, Mufson, Roger, Wint, D. Allen

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Face to face: independents & distributors

Article Abstract:

This roundtable enabled several restaurateurs and food distributors to air grievances and share ideas about the two mutually dependent industries. Communication about product line, distributor's role on the restaurant premises, and pricing were a few of the topics discussed.

Publisher: Penton Media, Inc.
Publication Name: Independent Restaurants
Subject: Travel industry
ISSN: 0746-1887
Year: 1983
Purchasing, Food industry, Equipment and supplies, Beliefs, opinions and attitudes, Distribution, Restaurateurs, Vergos, Charlie, Kretzer, Gil, Pierce, Joe, Junker, Paul, Cohen, Arni, DeCius, Frank, Accurso, Jack, Reid, Ashton, Donahue, Steve, Lee, Bob, Lawrence, Les, Berman, Neil, Allen, Rick, Wolchick, Ed

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Subjects list: Innovations, Restaurants, Restaurant management
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