Barriers of information management
Article Abstract:
The importance of information intelligence in organizations starting from information management and using market research is discussed. Barriers to information intelligence are also presented.
Publisher: Elsevier B.V.
Publication Name: European Management Journal
Subject: Business, international
ISSN: 0263-2373
Year: 2005
Information Gathering-External, Methods, Business intelligence, Competitive intelligence
Publication Name: European Management Journal
Subject: Business, international
ISSN: 0263-2373
Year: 2005
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Measuring the value of insight - it can and must be done
Article Abstract:
A study evaluates information obtained through market research, customers etc to examine the significance of 'customer insight' for business enterprises.
Publisher: NTC Publications Ltd.
Publication Name: International Journal of Market Research
Subject: Business, international
ISSN: 1470-7853
Year: 2007
United Kingdom, Marketing procedures, Customer relations
Publication Name: International Journal of Market Research
Subject: Business, international
ISSN: 1470-7853
Year: 2007
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The prevalence and usefulness of marker research
Article Abstract:
The increasing importance of market research in modern business environments is proved.
Publisher: NTC Publications Ltd.
Publication Name: International Journal of Market Research
Subject: Business, international
ISSN: 1470-7853
Year: 2006
United States
Publication Name: International Journal of Market Research
Subject: Business, international
ISSN: 1470-7853
Year: 2006
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Subjects list: Management, Usage, Company systems management, Information management, Business enterprises, Marketing research, Market research, Company business management
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