Surviving the Wal-Mart effect

Article Abstract:

Impact of globalization of big agencies like Wal Mart Inc. on strategies of small retailers, inorder to sustain the growing competition, is discussed. Business survival tips for retailers are presenetd.

Author: Dunne, David
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Marketing procedures, Global Marketing, All Other Specialty Food Stores, Variety stores, Discount Stores, Economic aspects, Company marketing practices, Small and medium sized companies, International marketing, Retailers (Persons)

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA

Harry Potter & the great divide

Article Abstract:

Perceptional differences between the creative people and clients in marketing are discussed. Steps to bridge this gap are detailed. Importance of communication in marketing is highlighted.

Author: Dunne, David
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
United States, Influence, Communication, Communications

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA

Teachings of the church

Article Abstract:

Faith of people on the Catholic Church, which is used by several companies as a marketing tool, is discussed.

Author: Dunne, David
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Usage, Christianity

User Contributions:

Comment about this article or add new information about this topic:

CAPTCHA


Subjects list: Methods, Management, Canada, Marketing, Company business management
This website is not affiliated with document authors or copyright owners. This page is provided for informational purposes only. Unintentional errors are possible.