The smoking gun in Ottawa
Article Abstract:
Opposition parties in Ottawa are questioning the partiality of the government in hiring ad firms with close links to the ruling party, and also whether it should be involved in sponsoring of events and cultural functions, and in advertising activities generally.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
Advertising agencies, Services information, Agencies, Services
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
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A multimedia experience
Article Abstract:
The increasing usage of multimedia in television advertising campaigns is discussed.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
Forecasts, trends, outlooks, Radio, TV, publisher representatives, TV Advertising, Media Representatives, Usage, Forecasts and trends, Television advertising, Technology application, Market trend/market analysis, Multimedia
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2007
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All about value
Article Abstract:
Consumers and marketers' stress on value in products and services is discussed.
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
Consumer preferences, Value added
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2006
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Subjects list: Analysis, Canada
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