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Business, international

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Vive la difference

Article Abstract:

An article in the New York Times about the uniqueness of the Canadian social identity from that of the U.S. has created quite a flutter in the media circles. While similarities exist in some ways, there is a difference in their sensibilities, and one of the major benefits of such an article would be that the Canadian management of multinationals will not have to justify the need for a specialized marketing policy for the Canadian market.

Author: Sutter, Stan
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
United States, Management dynamics, PRINTING AND PUBLISHING, Management, Mass media industry, Influence, Company business management, Group identity, Social identity

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A so-what merger

Article Abstract:

The merger of the two mid-sized, family-controlled brewers Molson and Coors is reviewed. The strange rulings by the Canadian broadcast regulator CRTC, and the need to reform its role are discussed.

Author: Sutter, Stan
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2004
Legal issues & crime, Product standards, safety, & recalls, Acquisitions & mergers, Government regulation (cont), Government regulation, Malt beverages, Legal/Government Regulation, Editorial, Standards, Laws, regulations and rules, Mergers, acquisitions and divestments, Company acquisition/merger, Brewing industry, Breweries, Molson Breweries of Canada Ltd., Canada. Canadian Radio-television and Telecommunications Commission, Coors Brewers Ltd.

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Izzy Asper's legacy

Article Abstract:

The life of CanWest Global's Israel Asper is discussed.

Author: Sutter, Stan
Publisher: Rogers Publishing Ltd.
Publication Name: Marketing Magazine
Subject: Business, international
ISSN: 1196-4650
Year: 2003
Executive changes & profiles, Public affairs, Obituary, Officials and employees, Broadcasting, Public opinion, Personality profile, CanWest Global Communications Corp., Asper, Israel

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Subjects list: Canada, Broadcasting industry
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