Top trends: Alliances, Net growth key in 2000
Article Abstract:
Business Marketing's top 10 trends for 2000 are presented. These include the awakening of the present non-Net powerhouses adapting the Net and competing with the younger online companies and business to business strategic partnerships.
Publication Name: Business Marketing
Subject: Business
ISSN: 1087-948X
Year: 2000
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WATERHOUSE INSTITUTIONAL PLANS BIG CAMPAIGN AIMED AT FINANCIAL ADVISER FIRMS
Article Abstract:
This article discusses the planned marketing campaign of TD Waterhouse Institutional Services which is the financial adviser division of the TD Waterhouse Group, the second largest discount brokerage in the world.
Publication Name: Business Marketing
Subject: Business
ISSN: 1087-948X
Year: 1999
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CITIBANK LAUNCHES INITIATIVE TO BUILD B-TO-B E-COMMERCE SITES
Article Abstract:
Financial giant Citibank N.A. is initializing a campaign to attract clients to use its electronic commerce services.
Publication Name: Business Marketing
Subject: Business
ISSN: 1087-948X
Year: 1999
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