Phone power: hot line to more sales

Article Abstract:

The telephone can help generate more sales when the salesperson knows how to use it. Surveys reveal that 5% of phone calls result in sales. Telemarketing is also cost efficient since it saves on gas and driving time. A salesperson can find potential telephone customers in the office index file, mailing list and the white directory. Customer development is more effective if the phone calls are handled properly and this can be done by having a reason for calling, having all the facts before making the call, knowing when to call, being polite and developing a good telephone voice.

Telemarketing, Sales Management NEC, Sales management

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Avoid selling sins

Article Abstract:

Salespeople should be aware of the common mistakes committed in selling. Salesmen oftentimes take their daily appearance and grooming for granted, without realizing that it is a very important point to consider. Other common mistakes include improper greeting of customers, lack of product knowledge and personal selling skills, and poor mannerisms. Salesmen should not let tension and nervousness affect their marketing strategy, since they tend to distract customer and lose sales.

Marketing, Modular houses, Prefabricated houses, Sales personnel, Salespeople

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Asking the right questions

Article Abstract:

Sales personnel can improve their performance by asking customers the right questions. The right questions are those that elicit the customers' opinions, offer them an opportunity to express themselves, and capture their attention. When querying customers, sales persons should avoid questions answerable by yes or no, should not interrupt when customers are talking, and should ask follow-up questions if they think that the customers did not understand what was said.

Management, Interviewing, Questions and answers

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