Pure-plays offer better service, study finds

Article Abstract:

Pure-play or Internet-only retailers outperformed their brick-and mortar counterparts in Dec 2000, in serving customeres online. A survey of 30,000 Web users was conducted in December by Nielsen/NetRatings and Harris Interactive. The study revealed that pure-play Internet retailers ranked higher in online customer satisfaction than traditional companies did. The four companies that were ranked on top of the list were Internet-only retailers led by Amazon.com.

Retail Trade

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For search, innovation fuels ad growth, study finds

Article Abstract:

Nielsen/NetRatings' study on Internet search industry reveals that innovations such as providing localized search solutions will drive advertising growth in the future.

Author: Morrissey, Boris
Forecasts, trends, outlooks, Analysis, Forecasts and trends, Market trend/market analysis, Information services, Growth, Internet/Web advertising, Internet advertising, Information services industry, Internet/Web search services, Search engines, Internet search software, Internet/Web search service, Company growth, Industry forecasts, Text search and retrieval software

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DataPulse, MailWizard offer analysis

Article Abstract:

DataPulse Inc.'s marketing database analysis software applications, DataPulse and MailWizard are reviewed.

Prepackaged software, Product information, Company Data, DBMS software, DataPulse Inc., DataPulse (DBMS), MailWizard (DBMS)

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Subjects list: United States
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