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Mass communications

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Real-life drama

Article Abstract:

There is an increasing trend for non-fiction programming all over the world as shown at the Mip-TV market. Themes include wildlife, science, arts, current affairs, history, adventure and lifestyle programming.

Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2000
Brief Article, Fairs and festivals, Cannes, France

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The whole picture

Article Abstract:

For independent producers looking for backing, the way they pitch an idea for a television program is almost as important as the idea itself.

Author: Keighron, Peter
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2000
Marketing procedures, Methods, Television programs, Selling

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Consolidation takes hold

Article Abstract:

Producers of children's television are working on ways of setting up international partnerships and coming up with new animated series which could generate merchandising deals in an effort to offset falling advertising revenues. An example of this is Entertainment Rights, and its acquisition of Link, which has resulted in a new line of programming and a boost to its consumer products unit.

Author: Fry, Andy
Publisher: EMAP Maclaren Ltd.
Publication Name: Broadcast
Subject: Mass communications
ISSN: 0040-2788
Year: 2001
Asset sales & divestitures, Acquisitions & mergers, Management, Mergers, acquisitions and divestments, Television programs for children, Entertainment Rights, Link

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Subjects list: United Kingdom, Marketing, Television production, Television production companies
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