Business Marketing 1998 Dana Blankenhorn - Abstracts

Title	Subject	Authors
Business Marketing 1998 Dana Blankenhorn
AMP online catalog shows way to support languages. (AMP Inc)	Business	Dana Blankenhorn
Bozell making name for itself in the Valley; campaign for SyQuest's new 1 gigabyte SparQ drive aims to win over Zip users. (Bozell Worldwide Inc.'s ad campaign for SyQuest Technology's SparQ removable hard drive)	Business	Dana Blankenhorn
COMPUTERWORLD TAKES BIG STEPS TO EMERGE AMID INDUSTRY SLUMP.	Business	DANA BLANKENHORN
Darwin uses Microsoft's Merlin magic: animated guide pitching HP palmtops. (Darwin Digital's launching of a Web site to market Hewlett-Packard Co.'s palmtop computer using Microsoft Corp.'s Agent software)(Net Marketing)	Business	Dana Blankenhorn
Dow design. (Dow Chemical Co.'s overhaul of its World Wide Web site)	Business	Dana Blankenhorn
E-mail list managers simple, powerful: marketers can capitalize by making Web two-way street. (computer software for managing electronic mail)	Business	Dana Blankenhorn
High-tech publishers remain undaunted by Asian economic situation.	Business	Dana Blankenhorn
How to avoid a messy split with your developer. (World Wide Web)(includes related article on relationship between Web developers and their clients)	Business	Dana Blankenhorn
How to win the search engine wars.	Business	Dana Blankenhorn
How trade publishers are tapping into the Web: eight companies map out their Internet strategies.(Special Report)	Business	Dana Blankenhorn
ISO approval elevates Rainier. (Rainier Corp receives ISO 9002 certification)	Business	Dana Blankenhorn
Marketers toy with new ways to keep eyes on site.(World Wide Web site design)	Business	Dana Blankenhorn
Marshall still the best: industrial marketer's site remains one to beat. (Marshall Industries)(Net Marketing: Strategies and Techniques for Web Marketers)	Business	Dana Blankenhorn
Pitting community against e-commerce: 2 Web sites draw on different models for success.	Business	Dana Blankenhorn
Publishing Web sites spur audit battle.	Business	Dana Blankenhorn
Reed Elsevier presses on; new name close.	Business	Dana Blankenhorn
Software company promises to deliver: TenFold ads guarantee multimillion-dollar projects.	Business	Dana Blankenhorn
Study: more companies to buy online; Thomas Register, Visa see big move to Web. (Thomas Register and Visa USA's survey concerning electronic commerce growth)	Business	Dana Blankenhorn
Study: sites' design, message don't mesh. (World Wide Web sites)(Net Marketing)	Business	Dana Blankenhorn
The big time: ex-TV mogul Bert Ellis building new fortune online. (iXL Communications CEO)	Business	Dana Blankenhorn
The heat is on: business sizzles for b-to-b shops. (business-to-business advertising)	Business	Laurie Freeman, Dana Blankenhorn
Top 10 b-to-b sites undergoing changes. (business-to-business World Wide Web sites)(Net Marketing: Strategies and Techniques for Web Marketers)	Business	Dana Blankenhorn
Top Trades. (trade magazines)(Special Report)	Business	Christine Bunish, Dana Blankenhorn, Nancy Dietz
Verisign's key to change.	Business	Dana Blankenhorn
Web sites starting to see need for backup.(Net Marketing)	Business	Dana Blankenhorn
With deals, Krakoff sees Advanstar advancing right on plan. (Advanstar Communications CEO Bob Krakoff)	Business	Dana Blankenhorn
ZD-IDG study: tech publications top data source. (Ziff-Davis Publishing Co; International Data Group Inc)	Business	Bradley Johnson, Dana Blankenhorn
ZD tops IDG as CIMS sees new media emerging. (Ziff-Davis Publishing Co; International Data Group Inc; Computer Industry Media Study)	Business	Dana Blankenhorn

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