Marketing Magazine 2007 Paul Brent - Abstracts
| Marketing Magazine 2007 Paul Brent | |||||
| Title | Subject | Authors | |||
|---|---|---|---|---|---|
| Fresh sounds.(Jazz FM 91 and Classical 96.3 becoming popular) | Business, international | Paul Brent | |||
| From broadcast to broadband. | Business, international | Paul Brent | |||
| Getting it right.(Sports Media Marketing Group's efforts to improve pre-olympic coverage) | Business, international | Paul Brent | |||
| It's bad, but it works.(INSIGHT)(Brand Power) | Business, international | Paul Brent | |||
| McLatte anyone?(INSIGHT)(McDonald's plan for specialty beverages) | Business, international | Paul Brent | |||
| Say hello to big media.(CANADIAN MEDIA LANDSCAPE 2007)(CTVglobemedia Inc.'s acquisition of CHUM Ltd. starts a string of media consolidation in Canada) | Business, international | Paul Brent | |||
| Soft focus.(INSIGHT)(MARKETER)(Sears' marketing strategy) | Business, international | Paul Brent | |||
| Thin is in.(NEWSPAPERS)(Globe and Mail and Toronto Star) | Business, international | Paul Brent | |||
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