O'Dwyer's PR Services Report 2006 Fraser P. Seitel - Abstracts

O'Dwyer's PR Services Report 2006 Fraser P. Seitel
TitleSubjectAuthors
Crisis management lessons from the Astor disaster.BusinessFraser P. Seitel
Know your social media.BusinessFraser P. Seitel
PRSA's next chief operating officer.(Public Relations Society of America )BusinessFraser P. Seitel
Publicity pecking order.(Jeff Winke's new book PR Idea Book: 50 Proven Tools that Really Work)BusinessFraser P. Seitel
'Spin' is the enemy of PR pros.(public relations)BusinessFraser P. Seitel
The new creative public relation independents.(changing structure public relation usage and industry )BusinessFraser P. Seitel
The opublicso of public relations.BusinessFraser P. Seitel
The two fathers of public relations.(Ivy Lee and Edward L. Bernays)BusinessFraser P. Seitel
'Used' news releases.BusinessFraser P. Seitel
What is the difference between marketing, advertising and PR?(public relations )BusinessFraser P. Seitel
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