| The New York Times 1999 Patricia Winters Lauro |
| Title | Subject | Authors |
|---|
| Art directors are taking a greater role in defining and executing a brand's look and image. | Business, general | Patricia Winters Lauro |
| A study by McCann-Erickson finds that many consumers bristle at millennium hype.(Advertising) | Business, general | Patricia Winters Lauro |
| Elizabeth Arden campaign strives for the unconventional.(Advertising) | Business, general | Patricia Winters Lauro |
| Forget jingles. Viewers prefer familiar tunes in commercials.(Advertising) | Business, general | Patricia Winters Lauro |
| Hoping to regain past glory, a campaign for Brut goes politically incorrect, on purpose.(Advertising) | Business, general | Patricia Winters Lauro |
| One of baseball's most colorful figures finds he is in demand again.(Yogi Berra) | Business, general | Patricia Winters Lauro |
| Peace, love and Madison Avenue: TV marketers are embracing the sweeter side of the 60's.(new TV commercials are invoking the earlier, more clean-cut part of the Sixties decade)(Advertising) | Business, general | Patricia Winters Lauro |
| Visa's Latin-tinged mainstream spot may anticipate a trend.(Visa USA's new Latin-culture commercial is aimed at 18-to-34-year-olds of all cultures)(Advertising) | Business, general | Patricia Winters Lauro |
| Wendy's founder wasn't a hit, except with customers.(fast food chain Wendy's International's founder, R. David Thomas)(Abstract) | Business, general | Patricia Winters Lauro |
| With the Office Depot account, DeVito/Verdi will get a chance to play in the big leagues.(Abstract) | Business, general | Patricia Winters Lauro |
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