The Wall Street Journal Western Edition 1999 Sally Beatty - Abstracts

The Wall Street Journal Western Edition 1999 Sally Beatty
TitleSubjectAuthors
Behind networks' Web deals, a bazaar of barter.(includes related information on swapping advertising for equity)Business, generalSally Beatty
Bugged by mites? Unilever hawks detergent as an 'allergy medicine'.(Advertising)(Abstract)Business, generalSally Beatty
Coke, Pepsi face off in summer ad wars.(Advertising)(Abstract)Business, generalNikhil Deogun, Sally Beatty
Cordiant shares rocket on takeover talk.(London's Cordiant Communications Group is the subject of acquisition rumors)(Advertising)(Abstract)Business, generalSally Beatty
Foote Cone vs. Mazda is latest fight over severed ties.(Foote, Cone & Belding vs. Mazda Motor)(Advertising)(Abstract)Business, generalSally Beatty
GM breaks a sweat on Olympic giveaway.(General Motors Corp.'s promotional giveaway during 2000 Summer Olympics in Sydney, Australia)(Advertising)Business, generalSally Beatty
GM gets a running start on Olympics ads.(Advertising)Business, generalSally Beatty
Havas to sell outdoor-ad unit to Decaux.(Parisian Havas sells unit to French JC Decaux)(Advertising)(Abstract)Business, generalAmy Barrett, Sally Beatty
Hilfiger snubs Madison Avenue, hires cable network to create ads.(Tommy Hilfiger, VH1)Business, generalSally Beatty
Inside the quest to depict the perfectly gruesome pest.(The ants in Orkin ads should not be lovable)(Advertising)(Abstract)Business, generalSally Beatty
Interpublic buying stake in Icon Medialab.(Interpublic Group to buy stake in Swedish Internet company Icon Medialab International)(Advertising)(Abstract)Business, generalSally Beatty
Ken Kaess is likely heir at DDB Needham.(Advertising)Business, generalSally Beatty
Latest soap-opera starlet? CBS casts a bracelet.(network to promote various products of its advertisers on some of its soap operas, sitcoms and other programs)(Advertising)Business, generalSally Beatty
List of 1998 advertising blunders is played down by outfits named.(Advertising)(Abstract)Business, generalSally Beatty
Lotus ads for its new Notes try to make everyone a superman.(Lotus Notes software from IBM's subsidiary)(Advertising)(Abstract)Business, generalSally Beatty
Madison Avenue roots not for the Falcons.(Super Bowl Sunday not as competitive this year)(Advertising)(Abstract)Business, generalSally Beatty
McCann-Erickson to buy Publicist PMK.(Advertising)(Abstract)Business, generalSally Beatty
Mercedes-Benz ousts Lowe from account.(Mercedes-Benz of North America fired its ad agency Lowe & Partners/SMS)(Advertising)(Abstract)Business, generalSally Beatty
Miller Brewing and Y&R part company.(Young & Rubicam ad agency)(Advertising)(Abstract)Business, generalSally Beatty
NBC gets heat from advertisers due to Olympics bribery scandal.(Advertising)(Abstract)Business, generalSally Beatty, Stefan Fatsis, Kyle Pope
Network advance ad sales are seen rising.(Advertising)Business, generalSally Beatty, Kyle Pope
New York Times to refuse tobacco ads.(Advertising)(Abstract)Business, generalWendy Bounds, Sally Beatty
P&G cuts Euro RSCG Tatham from roster in agency review.(Procter & Gamble)(Advertising)(Abstract)Business, generalSally Beatty, Tara Parker-Pope
Philip Morris taps old formula to help boost Miller Lite brand.(Advertising)(Abstract)Business, generalSally Beatty
Quinlan's next show will break the mold.(Mary Lou Quinlan will leave top spot at ad agency and pitch a television focus group show)(Advertising)(Abstract)Business, generalSally Beatty
Recasting the gun as sports equipment; new ads stress shooting's safety and popularity.(Advertising)(Abstract)Business, generalSally Beatty
'Serious' advertisers try to be humorous.(Advertising)(Abstract)Business, generalSally Beatty
To sell 'The Book,' a hip, miltimillion-dollar ad blitz.(new version of the Bible to get an ad campaign )(Advertising)(Abstract)Business, generalSally Beatty
True North names Bell chief executive.(True North Communications appoints insider David Bell to top spot)(Advertising)(Abstract)Business, generalSally Beatty
True North's Mason sets retirement date.(CEO Bruce Mason leaving ad giant True North Communications by 3/31/99)(Advertising)(Abstract)Business, generalJoann S. Lublin, Sally Beatty
TV-ad study stresses 'holding power.'(Advertising)Business, generalSally Beatty
TV dethrones magazines in drug ads.(Advertising)(Abstract)Business, generalSally Beatty
Vitamins help sugarcoat Kellogg's pitch.(Advertising)(Abstract)Business, generalSally Beatty, Rekha Balu
Was Tinky Winky kidnapped in Mexico?(possible contract violation by Mexico's Television Azteca)(Advertising)(Abstract)Business, generalSally Beatty, Jonathan Friedland
Y&R agrees to acquire KnowledgeBase.(ad agency, Young & Rubicam, to acquire database firm, KnowledgeBase Marketing)(Advertising)(Abstract)Business, generalSally Beatty
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