| International Journal of Research in Marketing 2004 |
| Title | Subject | Authors |
|---|
| A cross-validity comparison of rating-based and choice-based conjoint analysis models. | Business, international | Moore, William L. |
| A meta-analysis of the relationship between market orientation and business performance: Evidence form five continents. | Business, international | Jaramillo, Fernando, Cano, Cynthia Rodriguez, Carrillat, Francois A. |
| A model of retail format competition for non-durable goods. | Business, international | Ratchford, Brian T., Bhatnagar, Amit |
| Analyzing the effects of brand introduction on competitive structure using a market share attraction model. | Business, international | Franses, Philip Hans, Fok, Dennis |
| A social influence model of consumer participation in network- and small-group based virtual communities. | Business, international | Dholakia, Utpal M., Bagozzi, Richard P., Pearo, Lisa Klein |
| Capturing consumer heterogeneity in metric conjoint analysis using Bayesian mixture models. | Business, international | Otter, Thomas, Tuchler, Regina, Fruhwirth-Schnatter, Sylvia |
| Choosing and upgrading financial services dealers in the US and UK. | Business, international | Farley, John U., Hayes, Andrew F., Kopalle, Praveen K. |
| Corporate social responsibility and consumers' attributions and brand evaluations in a product-harm crisis. | Business, international | Klein, Jill, Dawar, Niraj |
| Country and consumer segmentation: Multi-level latent class analysis of financial product ownership. | Business, international | Bijmolt, Tammo H.A., Paas, Leo J., Vermunt, Jeroen K. |
| Diffusion of new pharmaceutical drugs in developing and developed nations. | Business, international | Chintagunta, Pradeep, Desiraju, Ramarao, Nair, Harikesh |
| Examining the animosity model in a country with a high level of foreign trade. | Business, international | Nijssen, Edwin J., Douglas, Susan P. |
| Japanese investors' choice of acquisitions vs. startups in the US: The role of republican barriers and advertising outlays. | Business, international | Ming Zeng, Shih-Fen S. Chen |
| Marketing program standardization: Across-country exploration. | Business, international | Ozsomer, Aysegul, Simonin, Bernard L. |
| MenEs womenEs responses to sex role portrayals in advertisements. | Business, international | Orth, Ulrich R., Lolancov, Denisa J. |
| Organizational culture, market orientation, innovativeness, and firm performance: An international research odyssey. | Business, international | Deshpande, Rohit, Farley, John U. |
| Price leadership within a marketing channel: A cointegration study. | Business, international | Kuiper, W. Erno, Meulenberg, Matthew T.G |
| Pricing practices and firms' market power in international cellular markets, an empirical study. | Business, international | Sarvary, Miklos, Nunn, Dana |
| Reactions of service employees to organization-customer conflict: A cross-culture comparison. | Business, international | Au, Kevin, Hui, Micheal K., Fock, Henry |
| Relative explanatory power of agency theory and transaction cost analysis in German salesforces. | Business, international | Albers, Sonke, Lal, Rajiv, Krafft, Manfred |
| The complementary effect of trade shows on personal selling.(marketing communications) | Business, international | Smith, Paul M., Gopalakrishna, Srinath, Smith, Timothy M. |
| The role of inclination and part worth differences across segments in designing a price-discriminating product line. | Business, international | Kim, Kilsun, Chhajed, Dilip |
| Tradeoffs in marketing exploitation and exploration strategies: The overlooked role of market orientation. | Business, international | Moorman, Christine, Kyriakopoulos, Kyriakos |
| Understanding and managing international growth of new products. | Business, international | Stremersch, Stefan, Tellis, Gerard |
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