Journal of International Marketing 2005 |
Title | Subject | Authors |
An exploratory examination of the influence of national culture on cross-national product diffusion. | Business, international | Dwyer, Sean, Mesak, Hani, Hsu, Maxwell |
Culture matters: consumer acceptance of U.S. films in foreign markets. | Business, international | Craig, C. Samuel, Douglas, Susan P., Greene, William H. |
Executive insights: market orientation of Mexican companies. | Business, international | Felix, Retro and Hinck, Wolfgang |
Exploring the practical effects of country of origin, animosity, and priceuquality issues: two case studies of Taiwan and Acer in China. | Business, international | Amine, Lyn S., Arnold, Mark J., Chao, Mike C.H. |
Exporting services to Southeast Asia: lessons from Australian knowledge-based service exporters. | Business, international | Styles, Chris, Patterson, Paul G., La, Vinh Q. |
Export market expansion strategies of direct-selling small and medium-sized firms: implications for export sales management activities. | Business, international | Morgan, Robert E., Theodosiou, Marios, Katsikea, Evangelia S., Papavassiliou, Nikolaos |
Global account management capability: insights from leading suppliers. | Business, international | Zou, Shaoming, White, J. Chris, Cavusgil, S. Tamer, Shi, Linda H., McNally, Regina C. |
Guanxi, trust, and long-term orientation in Chinese business markets. | Business, international | Lee, Don Y., Dawes, Philip L. |
International marketing as a field of study: a critical assessment of earlier development and a look forward. | Business, international | Deligonul, Seyda, Cavusgil, S. Tamer, Yaprak, Attila |
Local branding in a foreign product category in an emerging market. | Business, international | Eckhardt, Giana M. |
Market orientation and management practices in Ghanaian firms: revisiting the Jaworski and Kohli framework. | Business, international | Kuada, John, Buadsi, Seth N. |
Market orientation, relationship marketing orientation, and business performance: the moderating effects of economic ideology and industry type. | Business, international | Leo Y. M. Sin, Alan C. B. Tse, Oliver H. M. Yau, Raymond P. M. Chow and Jenny S. Y. Lee |
Order of entry and performance of multinational corporations in an emerging market: a contingent resource perspective. | Business, international | Cui, Geng, Lui, Hon-Kwong |
Stakeholder orientation and business performance: the case of service companies in China.(impacts of stakeholder orientation) | Business, international | Chung-Leung Luk, Oliver H. M. Yau, Alan C. B. Tse, Leo Y. M. Sin and Raymond P. M. Chow |
Trading favors for marketing advantage: evidence from Hong Kong, China, and the United States. | Business, international | Kam-hon Lee, Gong-Ming Qian, Julie H. Yu and Ying Ho |
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