Eyes on the fries

Article Abstract:

McDonald's Corp has achieved its phenomenal global reach with its ability to appear constantly 'new' despite offering most of the same food products for the past 30 years. The restaurant chain has expanded its menu and now offers promotion campaigns that include toys with meals or playground areas for kids. With its traditional appeal, McDonald's has managed to penetrate 115 countries on six continents. A majority of the 1,750 new restaurants planned for 1999 will open overseas. The company's success is universal with its marketing of a casual atmosphere and its consistent and tasty burgers and French fries. Even the new McVeggie burger may attract vegetarian consumers who have avoided the restaurants.

Eating places, Limited-Service Restaurants, World, Fast Food Hamburger Restaurants, Foreign operations, Fast food restaurants, McDonald's Corp., MCD

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Colonial naming customs

Article Abstract:

The early settlers in America had different naming customs. New England settlers, for instance, used names of either English or Hebrew origin or words of a moral nature from the Bible, while settlers in Virginia named male children after Teutonic warriors, Frankish knights or English Kings.

History, Names, Personal, Personal names, United States history, United States history, 1600-1775 (Colonial period)

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A golden state of opportunity

Article Abstract:

The Western Commercial Space Center is currently engaging in efforts to foster the development of space research facilities in the state of California. Space technology investments in California would generate much needed jobs for the state.

Research, California, Buildings and facilities, Space sciences, Space business enterprises, Location, Astronautical research

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