Advertising industry

Article Abstract:

Revenues for the advertising industry will rise $341 billion (6.6%) in 1995 and $365 billion in 1996 on a global basis. Foreign sales will rise nearly 7% to $183 billion in 1995 and 7.5% in 1996 and domestic sales will be up 6% ($158 billion) in 1995 and 6.3% in 1996. Creativity, a strong balance sheet, and international diversification are becoming more important. Interpublic Group is a good current stock for conservative investors.

Author: Plummer, Rick S., Butler, Jeremy J.

Publisher: Value Line Publishing, Inc.
Publication Name: The Value Line Investment Survey (Part 3 - Ratings & Reports)
Subject: Business, general
ISSN: 0042-2401
Year: 1995

Economic aspects, Finance, Omnicom Group Inc., OMC, ADVO Inc., Interpublic Group of Companies Inc., True North Communications Inc., AD, IPG, Cordiant PLC, FCB, Heritage Media Corp.

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WPP Group (ADR)

Article Abstract:

The shares of WPP Group PLC have above-average price appreciation potential over the 2010-2012 timeframe. The London, England-based company is the largest provider of marketing services worldwide.

Author: Romaine, Sigourney B.

Publisher: Value Line Publishing, Inc.
Publication Name: The Value Line Investment Survey (Part 3 - Ratings & Reports)
Subject: Business, general
ISSN: 0042-2401
Year: 2008

Securities issued, listed, Agencies, United Kingdom, Evaluation, Stocks, Securities, Stock prices, Company securities, WPP, Analyst report

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Subjects list: Advertising agencies, WPP Group PLC

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Abstracts

Business, general

Advertising industry

WPP Group (ADR)