Bjorn again ... and again

Article Abstract:

The Abba musical tribute band Bjorn Again, which started in Melbourne and is now based in London, has become a financially successful band in its own right. Bjorn Again turns over $9.4 million a year. Concerts for corporate functions and events account for 30% of revenue. Regular, public concerts account for 70%. Customer demand has forced co-owners and managers John Tyrrell and Rob Leissle to create two Bjorn Again groups.

United Kingdom, Musical Artists, Management, Tyrrell, John, Leissle, Rob

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Minstrels get tickets to wander

Article Abstract:

The Contemporary Music Touring Program (CMTP), an initiative from Australia's Ministry of the Arts, has allotted A$1.05 million for three years towards on-road expenses of touring rock bands and other musical groups. The program's purpose is to increase remote areas' access to live contemporary music. Many local bands cannot afford touring and have limited radio airplay.

Musical Artists & Producers, Administration of Human Resource Programs (except Education, Public Health, and Veterans' Affairs Programs), Cultural Aid Programs, Social policy, Rock groups, Cultural policy

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Right placement, right time

Article Abstract:

The details on the methods adopted by advertisers from achieving revenues from product placements in music and video game industries are examined.

Sales & consumption, Advertising, Advertising Activity, Games, toys, and children's vehicles, Venture Analysis, Economic aspects, Business enterprises, Video game industry, Video games industry, Product placement, Industry sales and revenue

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