Business schools add E-commerce programs

Article Abstract:

America's business schools have embraced programs in electronic commerce due to student and recruiter demand and the influence of the Internet commerce marketplace. The addition of an e-commerce curricula is not far away for undergraduate college and university programs as well. Start-up companies and major corporations have become willing sponsors of the curricula and have helped finance e-commerce master's-degree programs, research institutes, certificate programs and course-work concentrations. Business has made a big push to help colleges develop these programs based on projected revenue from e-commerce into the billions of dollars. A report by Forrester Research forecasts business-to-business online commerce to grow from 1998's $43 billion to $1.3 trillion in 2003.

Services introduction, Business and Secretarial Schools, Business & Secretarial Schools, Forecasts and trends, Industry trend, Curricula, Study and teaching, Electronic commerce, E-commerce, Business schools

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An ecological perspective on new product failure: the effects of competitive overcrowding

Article Abstract:

An analysis of new product failure is presented with an emphasis on macro factors, particularly competitive overcrowding. When the volume of available products nears the market's carrying capacity, new products are more likely to fail due to lack of competitive advantage. A focus is placed on new food and new industrial products.

Food & Kindred Products, Food Manufacturing, FOOD AND KINDRED PRODUCTS, Market Research & Product Development, Statistical Data Included, Analysis, Food industry, Marketing, New product failure

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