CMR Forum: the "Honda effect" revisited

Article Abstract:

Perhaps no other article published in the management literature has had the impact of Richard Pascale's piece on the "Honda Effect" that was published in the Spring 1984 issue of the California Management Review. This now classic article has stimulated considerable debate over the role and value of corporate strategy in business decision making - which is the subject of this forum. This special collection of essays includes an abridged version of Pascale's original article ["Perspectives on Strategy: The Real Story Behind Honda's Success"], an exchange of correspondence between Henry Mintzberg and Michael Goold, and new essays by Richard Rumelt, Michael Goold, and Richard Pascale, who revisits his own original article as well as this whole debate. (Reprinted by permission of the publisher.)

Motorcycles, Motorcycle, Bicycle, and Parts Manufacturing, Motorcycles, bicycles, and parts, Decision-making, Decision making, Case studies, Honda Motor Company Ltd., Motorcycle industry

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Who should control the corporation?

Article Abstract:

The various directions that corporate control can take are examined from a managerial and organizational perspective. No one solution (e.g., to regulate, democratize, or nationalize control) will adequately increase a corporations success. Realities of power indicate a need to use a variety of control methodologies.

Interpretation and construction, Laws, regulations and rules, Corporate directors, Industrial policy, Corporation law, Administrative procedure

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The strategy concept I: five Ps for strategy

Article Abstract:

Strategy requires multiple definitions to fully appreciate its implications. Accordingly, this article proposes five definitions - strategy as plan, ploy, pattern, position, and perspective - and analyzes how these definitions interrelate. (Reprinted by permission of the publisher.)

Research, Planning, Corporations

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