Consumer affective reactions to product problems when the timing of warranty expiration varies

Article Abstract:

Product warranties are issued by companies as a means of minimizing the negative emotional impact expressed by consumers as a result of product breakdowns. Survey results unveiled that consumers tend to exhibit extreme anxiety and vexation when a product wears out beyond the limits of the warranty coverage. On the other hand, product breakdowns that occur within or prior the warranty coverage tend to induce positive emotional response among consumers.

Warranties, Product Recalls, Management, Warranty, Customer service

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Profiling pharmaceutical allergy medications by symptoms and their relief: a study of consumer perceptions

Article Abstract:

The perception of consumers on allergy drugs is greatly influence by symptom and relief factors. The frequency of medication usage is found to be related with symptoms and the effectiveness of the drug to eliminate symptoms. Analysis also revealed the existence of relationship between the predictive product use of consumers and individual symptom severity and relief.

Pharmaceutical Preparation Manufacturing, Pharmaceutical preparations, Antihistamine Preparations, Research, Pharmaceutical industry, Antihistamines, Drug utilization, Drug monitoring

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