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Business, general

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Contests can rev up employees: additional incentives for salespeople and other workers can generate excitement and boost profits

Article Abstract:

Contests for employees can provide them with motivation to perform better despite receiving compensation for their efforts. The contests need to be attractive and inventive to motivate employees. Examples of contest prizes include cash, dinners and management washing the dishes of employees.

Author: Scott, Howard
Publisher: U.S. Chamber of Commerce
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1996
Methods, Sales management

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Bonus programs with a motive

Article Abstract:

Many companies are realizing the wisdom of offering profit-sharing bonus plans to employees as an incentive to increase production. This is often an alternative to hiring new people, as the existing staff can get bonuses by doing the work of new hires. Several existing plans are described.

Author: Scott, Howard
Publisher: U.S. Chamber of Commerce
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1995
Bonuses, Profit sharing

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Targeting prospects with direct mail

Article Abstract:

Companies considering the use of direct mail advertising should develop a plan based on their ideal customer, find a good list company and create a mailer that motivates a response. Persistence is vital to direct mail success.

Author: Scott, Howard
Publisher: U.S. Chamber of Commerce
Publication Name: Nation's Business
Subject: Business, general
ISSN: 0028-047X
Year: 1997
Direct Mail Marketing, Direct mail advertising, Direct-mail advertising

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Subjects list: Management, Employee incentives
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