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Business, general

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Innovation and leadership values

Article Abstract:

U.S. businesses only u se a fraction of their available knowledge despite their established capabilities and the advantage of being home to the world's top research universities. The criticisms and concerns about management practices in U.S. firms that are critical to keeping the leadership status of the U.S in innovation-based economic competitiveness are investigated.

Author: Miles, Raymond E.
Publisher: University of California Press
Publication Name: California Management Review
Subject: Business, general
ISSN: 0008-1256
Year: 2007
Innovations, Management techniques

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Misunderstanding the nature of company performance: the halo effect and other business delusions

Article Abstract:

There is a misplaced belief that companies should follow formulas to achieve better performance, but company performances are better understood as relative, not absolute. Companies should do more than follow formulas to improve performance and must differentiate themselves from rivals.

Author: Rosenzweig, Phil
Publisher: University of California Press
Publication Name: California Management Review
Subject: Business, general
ISSN: 0008-1256
Year: 2007
Management Development, Evaluation, Halo effect

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Blue ocean strategy: from theory to practice

Article Abstract:

Marketing methods for business enterprises, to achieve business success, are proposed.

Author: Kim, W. Chan, Mauborgne, Renee
Publisher: University of California Press
Publication Name: California Management Review
Subject: Business, general
ISSN: 0008-1256
Year: 2005
Marketing, Methods, Strategic planning (Business)

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Subjects list: United States, Analysis, Management, Business enterprises, Company business management, Report
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