New product forecasting: an identification of model components

Article Abstract:

The components of a new product forecasting model are discussed. The six components of such a model aremarket definition, history of similar products/services, complementing/substitute products, uncontrollable as well as controllable factors and product life cycle training. Guidelines for quantifying these factors to be used in the model are prescribed. New product forecasting models are useful for developing a market strategy.

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Financial forecasting at Teleport Communications Group

Article Abstract:

The senior associate of Corporate Development at Teleport Communications Group provides an overview of financial forecasting at the company. Teleport is an alternate access telecommunications provider servicing primarily New York. It provides more than 20% of the high speed digital privatelines in downtown Manhattan. The company's financial forecasts are used to obtain capital funding for various expansion projects.

COMMUNICATION, Evaluation, Interview, Teleport CommunicationsGroup

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Forecasting in the rapidly changing telecommunications industry: AT&T's experience

Article Abstract:

Issues concerning ways of using forecasting models with application to the changing industry of telecommunications are discussed. It is suggested that a basic forecasting model be used and overlay judgements according to industry variations.

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